Monday 10 August 2026

Owning a blue-and-pink flower shop in the heart of Paris may sound like an impossible dream, but for Liora, owner of the Lily of the Valley flower shop, it is a reality. In this guest blog, she shares her sources of inspiration, what it is like to work during the summer and which summer flowers she believes are essential. Read on!

Tuesday 26 May 2026

Over the course of more than a year and a half, we released nine Masterpieces By short films. We did not do this alone: we were supported by five inspiring ambassadors. In each episode, you step into the world of the ambassador. From inspiration and technique to the choices behind the final result: everything is covered.

Monday 02 February 2026

This blog is for florists who are inspired by international top-level floral art. Discover how floral designer and Masterpieces ambassador Hanneke Frankema brings together dreams, reuse and luxury. The result is an impressive world-class creation.

Wednesday 15 October 2025

With less than 100 days to go until Christmas, now is the perfect time to prepare and stock up on the right products. Classic must-haves in festive shades are essential, but you can also enrich your arrangements with other atmospheric elements.

Tuesday 30 September 2025

More and more young florists are seizing unique opportunities to showcase their talent in floral design. And because floral designer Hanneke Frankema, just like FM Group, believes in the new generation and the value of education and craftsmanship, she gave this chance to seven young talents.

Thursday 01 May 2025

Ikebana is the traditional Japanese art of flower arranging. This centuries-old art form includes various styles, among which Moribana is one of the most accessible and expressive. In this article, we explain the basic rules and techniques of Moribana. We also present a unique creation by Nicolaus Peters, world champion of the 2023 Interflora World Cup.

Wednesday 23 April 2025

Nicolaus Peters is an experienced and well-known florist and floral designer from Germany. Despite several setbacks in his career, he broke through and was crowned World Champion at the Interflora World Cup in 2023. In this article, he shares his story, advice, and the personal signature he brings to each of his creations.

Wednesday 12 March 2025

The day we have all been waiting for is finally here! The Masterpieces by Hanneke video is LIVE!

Monday 27 January 2025

Discover the impressive creations of Jenny Thomasson-Ingrum, better known as JennyT.Floristry. All her works reflect a deep connection with nature. Her latest floral arrangement is a true masterpiece that elegantly captures the magic of spring.

Monday 13 January 2025

Ambassador Hanneke Frankema is a true influencer in the floral world. She is invited all over the globe to host workshops, compete in contests, and demonstrate her unique techniques. Preparing for the World Cup Floral Art in The Hague, she shared her creative journey, deep love for nature, and the inspiration behind her work.

Friday 20 December 2024

What do you get when you combine a passion for (modern) art with the refinement of floral design and florists? Masterpieces. A project that puts florists on the stage as artists and has become a global source of inspiration.

Tuesday 10 December 2024

Three Masterpieces ambassadors from different countries got to work with the star of the season: the amaryllis. We take a look at the creations of Naira from Germany, Sarah from Switzerland and Kyle from the USA.

Tuesday 03 December 2024

Carnations old-fashioned? Not if you ask Madita! As the creative mind behind Grace and Flowers, she truly puts carnations in the spotlight with her romantic and light style. Perfectly aligned with her personal style as a florist—a perfect match indeed!

Tuesday 15 October 2024

Participating in the World Skills Lyon 2024 was a dream come true for Kim Bücholdt. In this blog post, she shares her unforgettable journey, the challenges she faced and the lessons she learned while representing Germany.

Monday 16 September 2024

Jennifer Mühlbauer, third place winner of the German Floristry Championship 2024 in Berlin, shares her insights on the road to the championship, her creative process and the role of nature in her work.

Monday 16 September 2024

At the prestigious Deutschen Meisterschaft der Floristik 2024, it was Josef Dirr who won the coveted title with his impressive floral creations. His work was praised for its exceptional attention to detail and craftsmanship, making him the well-deserved winner!

Thursday 29 August 2024

Lily incorporates gladioli into her daily work in floristry 'Lily of the Valley' in Paris, adding an extra touch to her creative bouquets. Take a look at her beautiful creations here!