Strong colours, confident flower choices, and a well-planned concept behind the look.
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Stunning floral creations by top florists worldwide, celebrating creativity and skill: all in one place.
Friday 08 May 2026
Imagine: a creative event where florists collaborate, gain inspiration, and learn new techniques: held in an exciting location like Mallorca. Anna realized this idea with The Mallorca Experience. Her goal? To create a complete experience that goes beyond classic flower arranging workshops. Master florist Samantha Wilhelm spoke with her to discover all about it.
Tuesday 12 May 2026
Grutsch Gartenbau in Germany shows that growing flowers can go hand in hand with sustainability and biodiversity. The nursery is an inspiring example of how flower production can have a minimal ecological footprint while supporting nature.
Friday 08 May 2026
Sometimes a couple is not looking for extravagance, but for calm. The natural classic wedding style is all about warm earth tones and natural materials. The result is a timeless setting that feels right down to every detail.
Tuesday 21 April 2026
This blog is for florists looking for inspiration for Mother’s Day. You’ll discover two DIY Mother’s Day creations by Jennifer Mühlbauer and learn how to translate them into sales in your shop. Including materials, techniques, and purchasing tips via FleuraMetz. Mother’s Day is an important sales moment for florists. Customers are looking for a personal gift with meaning. With Mother’s Day creations, you can respond directly to this. In this blog, you’ll discover two arrangements and how to use them commercially.
Wednesday 15 April 2026
The garden plant season has started again. For you as a florist, this is the perfect moment to put together a strong and attractive assortment. With the right selection, you respond to your customers’ needs and increase your sales opportunities. In this article, we help you get started so you can easily make the best choices for your assortment.
FleuraMetz wants every florist to be able to focus on his or her designs. How do we do that?
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