Experience floral design redefined. Hanneke Frankema at her most powerful. You need to see this.
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Stunning floral creations by top florists worldwide, celebrating creativity and skill: all in one place.
Wednesday 10 September 2025
Floral designer Hanneke Frankema presented her show GROWTH! - a floral theater where craftsmanship, sustainability, and creativity came together. In this blog, you will discover how you can translate her impressive creations into your own floral arrangements.
Thursday 14 August 2025
It takes patience, creativity, perseverance and the ability to perform under stress. But it also comes with many rewards – not only personal, but also in the form of collaborations with floral companies.
Thursday 21 August 2025
At Gerbera United, the journey has already begun. The fight against pests is no longer waged with chemicals, but with life. Tiny predatory mites, bugs, and beetles keep the crop in balance. Not because it has to be that way, but because it can be - and because it’s better. For the environment, for the people working with it, and for the future.
Friday 15 August 2025
We all say it: we want flowers and plants we can feel good about. Grown without chemicals, with respect for people, animals, and the planet. But the moment a flower isn’t completely “perfect” – when there’s a bug visible or a spot on a leaf – we turn up our noses. We want the results of sustainab...
Tuesday 12 August 2025
Autumn is on its way, which means it’s time for warm sunflower creations. Golden yellow flowers, such as sunflowers, bring the last rays of sunshine into your space. Combined with dahlias, chrysanthemums, and other flowers from FleuraMetz’s sustainability assortment, you as a florist can create a...
Friday 08 August 2025
New on Circles: the Triptych! Three perspectives, one story. In three consecutive parts, we explore a current theme in floriculture. Always with a practical approach, room for multiple voices, and a clear translation into what it means for you as a green professional.
FleuraMetz wants every florist to be able to focus on his or her designs. How do we do that?
