faviconFleurametz large
Stay up-to-date
GB

Pastel Romance: Why soft is the new strength for Valentine's Day 2026

Thursday 05 February 2026

From Parisian interiors to dreamy Instagram feeds: Pastel Nostalgia is the trend that makes the hearts of lovers beat faster. It's no longer just about the grand declaration, but also about subtle tenderness, tranquility, and a touch of luxury.

More than Just Red

Forget the standard deep red, the pastel trends of 2026 are layered and refined. We see a strong emergence of 'Cloud Dancer', the color of the year, an airy, white shade that radiates tranquility. Discover more about this trend in our Creative with Cloud Dancer lookbook. Combine this with 'Digital Lavender' for a modern twist or 'Peach Fuzz' for a warm, inviting glow. These colors evoke a feeling of comfort, exactly what consumers are craving this year.

Trend Colors and Their Expression:

April Bloomscape LR-127
Cloud DancerFlower Suggestion: RanunculusFeeling: Purity & Lightness
Freesia LR-3
Lavender MistFlower Suggestion: FreesiaFeeling: Modern Romance
Product Maart LR-55
Peach FuzzFlower Suggestion: PoppyFeeling: Warmth & Optimism

Inspiration from the Love is all around Lookbook

Have you seen the 'Love is all around' lookbook yet? In collaboration with BLOOM's, the collection shows how you can celebrate Valentine's Day in a fresh way. The focus is on soft pastel shades like lilac, pink, and peach, combined with delicate white flowers and greenery. Heart-shaped designs also play a beautiful role in this collection, perfect for Valentine's Day. Check out the Love is all around lookbook for more inspiration!

Share the Love

We're curious about your creations! Have you made a beautiful arrangement in soft pastel shades, inspired by our lookbook or with our color suggestions? Share it on social media with the hashtag #PastelLoveFleuraMetz and inspire florists around the world!

Sharing is caring

Other news

Also read

We use cookies (and similar technologies) to analyse your visits and personalise your purchasing experience. These cookies keep track of your preferences within and beyond our website. For example, if you previously viewed roses, we may highlight similar products or promotions the next time you open the app. By clicking ‘accept all’, you agree to an optimal settings of these cookies. Adjusting your preferences can disadvantage your experience. Read our cookie policy for more information.