Celebrate winter!
Wednesday 29 October 2025
Winter is coming, and there’s so much to look forward to! For florists looking for winter inspiration: this blog covers everything about seasonal flowers, weddings, and holidays.
Young florists shine during GROWTH!
Tuesday 30 September 2025
More and more young florists are seizing unique opportunities to showcase their talent in floral design. And because floral designer Hanneke Frankema, just like FM Group, believes in the new generation and the value of education and craftsmanship, she gave this chance to seven young talents.
They were able to show their passion for flowers on the big stage during Hanneke’s final show GROWTH!
Opportunities, creativity and collaborations with FM Group
Are you a young florist or simply interested in new talent? In this blog you’ll read how seven young floral designers got their moment in the spotlight through Hanneke Frankema’s show GROWTH! with support from FM Group.
Living the dream
Being part of such a large project as GROWTH! is a unique opportunity that none of the talents wanted to miss. From preparations to working under pressure, and of course showing their style to a wide audience.
Curious about the final creations of all seven young talents?
Discover them on the Wall of Fame page!
FM Group as a partner in growth!
The power of young talents, The role of FM Group, From dream to stage.
At FM Group, we believe that young florists deserve the support that helps them grow and develop in this competitive market. That’s why we offer 24/7 availability and a personal approach to ensure you always get the right advice at the right moment.
"It is so important to have a company by your side that moves with your ambitions." – Hanneke Frankema
With a wide range of flowers, plants and accessories from Preferred Suppliers we always provide fresh, surprising and high-quality products. In addition, we also offer a broad selection of sustainable products, recognizable by the FSI filter in our webshop, so you can contribute to a greener world.
Masterpieces No Filter: more than just a stage
For this project, we not only sponsored Hanneke’s show, but also gave the young talents another way to shine: Masterpieces No Filter, the ambassador program where florists present their unique style. By giving them a platform, they gain more visibility and stronger connections with growers and other partners in the floral industry.
Be inspired by their work!
Become a customer at FleuraMetz and discover how we can work together!
Valuable for every florist, enriching your network and craftsmanship. And in return, the florist adds even more value to the product.
Ready to grow yourself? Discover the opportunities at FM Group.