"We wanted a Celosia that’s less dependent on artificial intervention. Now, Deep Purple grows as naturally as possible in the greenhouse, without extra lighting or heating. That’s not only more sustainable, but it also delivers a more stable product for our customers." – Ammerlaan-Sosef
For customers, this means a more stable product, less dependent on external factors, and most importantly: a more sustainable choice. The old Deep Purple will gradually be phased out, but until then, both versions will be available.
Want to know more about sustainable innovations? Ask your account manager about the latest developments from our growers!